How to Outswim a Shark
When I was a defense contractor outside of Boston, I found one of the guys…
Author Aaron
Aaron
Hi, I am Aaron Moss, the driving force behind The Logical Entrepreneur website and social presence. I thank you so much for stopping by and hope you enjoyed your visit.
Give me an Excuse
I have to admit I’m now firmly in the category of middle age – I…
Foolproof Plan
You have this foolproof plan to expand your business. Nothing could possibly go wrong, well…let…
Never Let Them See You Sweat
So there I was, staring at the ‘outside temp’ display in the car, currently showing…
Barriers to Entry
I’m not exactly sure why, but my daughter loves horses. It’s not like we’ve ever…
Entrepreneurs like Bruschetta
California is the number one agricultural state by dollars—almost $32 billion this year—which is almost…
The Devil You Know
Whoever quoted that originally was probably talking about their job. It goes back to the…
There is Only One Way to Spell DONE
There are two types of projects in my life. One type is the slow, massive…
Slave to the clock
I am a horrible hourly employee. Not because my employers were bad people, it’s just…
Measuring and Analyzing Revenue Part 1
In this series we are going to examine how to measure and analyze the revenue…