The Challenge of Technological Convergence for the Small Business
In my last post, I talked about the small business and its role in becoming a digitally mature organization. That…
Step 6: Register a Business Name (“Doing Business As”)
Registering a business name is a straightforward process. In my case, all I had to do was fill out the…
An Introduction to Organic Marketing With Instagram
Before we begin, it’s worth noting that there are two very different methods for using Instagram for social media marketing.…
